A Moment from 13BY28
Leave a little time unassigned
Leave one short safe pocket of time genuinely unassigned. Do not turn it into catch-up time, a self-care routine, or a bonus task.
Restore · practice · pause
A little room for real life
A little less
autopilot.
A Moment
for today.
One daily prompt to notice something, try something small, or make a little room. No streaks. No catching up.
Explore a MomentiPhone · coming soonAndroid · coming soon
Small is a good place to start.
NO STREAKS NO CATCHING UP JUST TODAY
01 / A small beginning
Start with
one small thing.
A Moment can be something you do, notice, or reflect on. What you make of it is yours.
Three examples. No right place to start.
RELEASE
Leave a little space after finishing
After closing or removing one low-stakes thing, leave the newly available time, space, or attention unfilled for a few minutes. Do not immediately turn the room into another task.
Release · practice · pause
SPARK
Run a useless experiment
Change one harmless rule in something you do for fun, or combine two silly constraints for five minutes. The experiment succeeds even if the only result is 'that was weird.'
Spark · practice · play
RESTORE
Leave a little time unassigned
Leave one short safe pocket of time genuinely unassigned. Do not turn it into catch-up time, a self-care routine, or a bonus task.
Restore · practice · pause
02 / How a Moment comes together
Three ingredients.
One small invitation.
Start with a theme. Try it in everyday life. Bring it to one small part of your day.
Not three things to complete. Three ways to give one Moment meaning.
- For 28 daysWe explore one theme.Release — Making a little room.For 28 days
We explore one theme.
Release — Making a little room.
- This weekWe try that theme in everyday life.Practice — Take one small action.This week
We try that theme in everyday life.
Practice — Take one small action.
- TodayWe bring it to one part of life.Pause — Leave a little time unfilled.Today
We bring it to one part of life.
Pause — Leave a little time unfilled.
One Moment, shaped by all three.
Leave a little space after finishing
After closing or removing one low-stakes thing, leave the newly available time, space, or attention unfilled for a few minutes. Do not immediately turn the room into another task.
- For 28 days
- Release
- This week
- Practice
- Today
- Pause
You don’t need to learn the system to use it.
Just start with your Moment.
The year, at a glance
- 13 themes
- 28 days each
- One Moment a day
Starts January 1 and follows your local date. Join anywhere—nothing to catch up on.
Days outside the rhythm
Even the calendar
leaves a little room.
Beyond the 364 regular Moments, there are days outside the usual rhythm.
Every December 31
Intermission
A day between one cycle and the next. Outside the usual themes, weeks and daily focuses.
December 30 in leap years
Offscript
An extra day outside the regular rhythm. A little room for the unexpected.
03 / Yours to make your own
Keep what speaks to you.
Leave the rest.
Saved Moments
Keep a Moment you want to come back to.
Optional reminders
Choose a time for a gentle nudge. Change it or turn it off whenever you like.
Share cards
Pass a Moment along as a card, when someone comes to mind.
Browse the calendar, choose your colours, and mark a Moment if you want to.
A little less to worry about
Your Moments.
Your device.
No account required. Your marks, saved Moments and preferences stay in the app’s local storage.
Your operating system may include app data in backups or device transfers.
How privacy works ↗What is a Moment?
A short invitation to do, notice, or reflect on something in everyday life.
Do I have to complete it?
No. Marking is optional. You can read a Moment, take something from it, or leave it.
Can I start halfway through the year?
Yes. The app opens at the current point in the calendar. You do not need to start from day one.
Is this a habit tracker?
13BY28 does not use streaks or missed-day scores. You can optionally mark a Moment and revisit those marks in the calendar.
Is it free?
13BY28 is planned to launch free.
Does it work offline?
Moments are bundled with the app. Reading, saving and browsing work offline. Opening external links requires connectivity.
Is it therapy or medical advice?
No. 13BY28 offers everyday prompts for reflection and small actions. It does not provide diagnosis or treatment.
Whenever you’re ready
One small moment.
Every day.
Coming to iPhone and Android.
Explore a few Moments while we get ready.
iPhone · coming soonAndroid · coming soon